We're incredibly proud to be unveiling the next generation of our sports ticketing technology, set to transform the experience for our clients and millions of passionate sports fans.

It's the culmination of a major 2 year project across product development, design, UX and UI, that has seen a multi-million pound investment in Ticketmaster's core sports technology from the ground up. Hear from Ticketmaster International President, Mark Yovich, as he announces the launch and talks through some of the important changes.

Opening up the platform




We've expanded our vision to deliver even more for our clients; enabling easier integrations which means clients can use third parties more easily.




A reimagined fan experience




Fans are at the heart of everything we do. That's why we've made it easier to buy tickets online, on any device.




Transforming the client experience




We recognise that user experience for your team matters too, which is why we've been making some important changes. To make things easier, we've simplified the user flow and improved the overall look and feel, meaning our platform is much more intuitive.



Find out how our new sports technology can help grow your business.

Get in touch with a member of the Ticketmaster Sport team today.

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