Featuring events across every genre, the Groups Guide is the perfect tool for customers looking to book for groups of any size and for clients looking for exciting events to promote to their groups customers.

This issue showcases a whole bunch of spectacular new productions that have arrived in the West End this year already.

Fresh from Broadway, the critically acclaimed box-office smash An American in Paris has now opened at the Dominion Theatre to an astonishing 28 five-star reviews. Meanwhile, on Theatreland’s biggest stage, at the Theatre Royal Drury Lane, tap-dancing spectacle 42nd Street has opened to massive critical acclaim.

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Elsewhere, iconic West End show Kinky Boots continues to raise audiences up night after night at the Adelphi Theatre. And Disney’s The Lion King – still a huge draw for groups – astonishes with its spellbinding puppetry and evocative rhythms of Africa.

Away from the bright lights of the West End, the Groups Guide also features a bevy of sporting action, including the amazing Barbarians vs All Blacks game in November at the legendary Twickenham Stadium.

With something for everyone, it really is the perfect time for audiences to scoop up the great group incentives and plan their next memorable experience – you can check out the Guide here.

Don’t hesitate to get in touch if you have any questions about featuring your events in the next Groups Guide by contacting us here.